Posts Tagged “instagram”

Interview: Willa Rose Floral

Willa Rose Floral Interview

 

This week’s Instagram takeover was a dear customer of our Detroit branch, and was first introduced to me after Detroit’s buyer, Andy Arthur, enlisted Julia Griffin of Willa Rose Floral to create his floral beard after winning our No-Shave November contest. She totally rocked the beard and set up the coolest urban photoshoot with Andy, so I knew we had to see more from her!

You learned a bit about Julia’s journey as a farmer florist through her takeover this past week, but let’s dive in a bit more!

 


 

So tell us a little bit about yourself!

I am a flower enthusiast – my life completely revolves around flowers! My cut flower farm and design studio are in Detroit, MI, a couple miles from downtown. I couldn’t imagine a better place to start a farm or business, as I am surrounded by tons of creative energy and encouragement. I have an amazing partner and 2 really sweet cats that love to eat flowers (the cats eat my flowers, not my partner).

 

Willa Rose Floral Interview

 

You’re both a flower farmer & floral designer — which did you start out doing first, and how did it lead to the other?

I started out as a farmer, growing vegetables actually! I was getting my degree in nutrition and food science and I realized I had no idea how to actually grow food, so I contacted a local vegetable CSA farm and started volunteering there. After a season of volunteering once a week in exchange for a box full of vegetables (which was an amazing deal), they offered me a full-time job for the following season when I graduated. The couple who owned the farm, Tom and Nancy, were transitioning to flower farming the following season after winning a community development grant for non-edible crops. This worked out perfectly because Nancy and I were already in the midst of falling head over heels for flowers. They took me under their wing and taught me everything I know about farming which I am unbelievably thankful for. Growing the flowers naturally led to the idea of wanting to create with them. I have always been creative but I don’t think I ever had the perfect outlet, until flowers. About two years into farming I started to become really interested in the design aspect of flowers and I took on wedding and event design.

 

Willa Rose Floral Interview

 

Tell us more about your farm!

Ahh my happy place! My farm is located in the Core City neighborhood of Detroit, which is about 2 miles northwest of downtown. The farm is small – about ½ an acre – and I’m focusing on growing unique and interesting varieties that I know I can’t get elsewhere. Everything I grow will be directly used in my design work. I’ve spent months planning, clearing, shoveling, and ordering, and seed starting begins in a few weeks!

I found the land when a friend introduced me to Philip Kafka, a developer who owns most of a few square blocks in the neighborhood. A few years ago, Philip built a village of Quonset live/work huts on a collection of vacant lots, and on top of building out my studio, is in the middle of building a bakery, restaurant, park and a handful of other projects. I am really excited to be a part of this community!

 

Willa Rose Floral Interview

 

What are your favorite flowers to grow?

Wow that is a hard question… Anything out of the ordinary! Ranunculus are one of my all-time favorites. They are fairly easy if Mother Nature is kind to you. They produce a TON and the blooms last a solid two weeks or more. And the colors available to grow are phenomenal. I just put in a massive order for some Italian varieties for the 2020 season that I am beyond excited for. I also love perennials because they are fairly easy, they produce more and more every year and they add interest to design work. Some of my favorites are garden roses, bears breech, Japanese anemone and clematis. I’m also really into plants that attract pollinators — I’ll have hives on the farm starting in the spring, and am turning a whole nook of my farm into a pollinator garden.

 

Willa Rose Floral Interview

 

I think it’s so interesting that Michigan has such a vibrant flower scene. From Detroit Flower House to all the small farms I’ve learned about, there are some really cool things happening there. Can you talk a bit about the floral community there?

I have been so blown away by the flower community here. Everyone is so supportive, encouraging, and kind. I swear I am like a kid in a candy store when you put me in a room with fellow flower lovers. We are so lucky because there are so many amazing growers and designers in Michigan who are so giving with their information and time. We also have Michigan Flower Co-op!! It’s the best. Local growers bring their product weekly and other designers/growers can shop. It gives growers an outlet for their flowers and it gives designers access to amazing, unique locally grown flowers! And Detroit Flower House… walking through that was truly one of the best experiences of my life.

 

Jumping to the design side of things… how would you describe your design style or philosophy?

I would say my design style is natural, romantic and whimsical with a touch of weird. I like to think my style is a bit unconventional. I really really strive to make things that I haven’t seen before.  I try to do things as sustainably as possible by growing my own flowers, not using flower foam, composting everything after events and I even use the cardboard I get from wholesale boxed flowers as a base to build my flower beds! It’s called the lasagna method but I won’t bore you with more details.

 

Willa Rose Floral Interview

Willa Rose Floral Interview

 

What trends do you see emerging in the world of floral design & weddings?

I think floral design is becoming this insane art form and designers are really pushing the boundaries of an industry that seemed kind of stagnant for a while. Whether this is through crazy installations, massive headpieces, or really unique arrangements, people are thinking outside the box and seeking out more obscure flowers. And color! The use of color in the industry right now is stunning to me. I think this is slowly seeping into design for weddings too. Of course some brides still only want what they see on Pinterest. But I think they are becoming more aware of the fact that is okay to do something different! And designers appreciate doing something different.

 

Willa Rose Floral Interview

Willa Rose Floral Interview

Willa Rose Floral Interview

 

Do you see yourself really diving more into one of these businesses in the future, or do your farm and design studio have a symbiotic relationship that will continue to grow and work together?

I don’t know if I could ever give up either. I do think I am already going deeper into the design aspect of the business and backing off a little from the farming. Instead of growing tons of flowers, I am really focusing on only growing rare and unique varieties, and focusing on things that I want to use in my own work that can’t be shipped or bought elsewhere. It would definitely be easier and probably more profitable for me to buy all my flowers and just focus on design, but I also don’t think I would feel satisfied. There’s something so special about using a flower you nurtured from seed to stem in your designs. And brides love being able to visit the farm months before their wedding and see their bridal bouquet blooms as seedlings!

 

We can’t end this interview without discussing that EPIC floral beard you created for our very own Andy Arthur!!! When we finished our Mayesh No-Shave November challenge, we honestly thought everyone would shave and that would be the end of it. But, since Andy is a rockstar, not only did he raise the most money, but he kept his scruff & enlisted you to design that awesome floral beard. Not to mention the photo shoot that followed! Tell us a bit about that process and how you came up with the design for that?

That was seriously so fun!! I was so happy Andy asked me and we have become good friends since. And by good friends I mean I bug him daily about flower availability and ask him about 10 questions a day. He asked me to do it and about 5 days later I built it. Luckily he is an amazing flower sourcer and got me everything I needed really quickly, with the addition of some plant bits from a local greenhouse. I went to his office and measured his face for the pleather base. Then I glued the flowers and plants directly onto that. To be honest, I didn’t really have a clear design plan for it. Like most of my design work, I had a vague idea of what I wanted to do, and then just started gluing. I did know that I wanted it to be super wild and have little curly pieces sticking out everywhere, which I accomplished with goanna claw. One of my best friends, Catherine Holden, is an amazing photographer and is always down to shoot my crazy ideas. So she and Andy came over and we had a little photo shoot of the beard!

 

Willa Rose Floral Interview

Willa Rose Floral Interview

 

Any advice for new farmer florists?

It is hard work! And it never gets easy. You will probably fail at a few crops. But you will definitely learn from those failures! And there is nothing more rewarding than when you finally succeed! Don’t be afraid to ask local growers or designers questions. Learn everything you can from everyone! And once you do that you will still probably only know a tiny portion – but that’s the best part! There are endless things to learn about flowers.

 


 

We hope you enjoyed learning a bit more about Julia & Willa Rose Floral! Make sure to give her a follow to keep up with farm & flower happenings!

 


 

Images:

@holdenphotographs

@kerbylouphotography

@amanda_dumouchelle

@pointesofview

 

 

Interview: Brier + Ivy

Brier + Ivy Instagram Takeover

 

I’m super excited to share our interview with the designer of yesterday’s takeover, Amy Atkinson-Barnes of Brier + Ivy. Now, I’m not exactly sure what’s going on in Oregon, but we’ve had a surge of Portland & Oregon based designers taking over our feed! I think Amy is the third consecutive Oregon designer to do a takeover for us, and I’m loving it! Although, I may be a bit biased as I graduated from the U of O and spent ten years in the PNW (Go Ducks!)

Anyhow, Portland is such a wonderful city that really supports the creative community and is just blossoming with young artists, so it probably does make sense after all!

I hope you enjoyed Amy’s takeover as much as I did, so let’s get to know the designer behind the flowers a bit better, shall we?

 

 


 

 

So tell us a little bit about yourself, and how you found yourself in the industry!

I studied psychology in college + was unsure of my career path. I was considering school counseling, but knew I wanted to work with people. I decided to take some time between undergrad and a masters program. In the interim, I got an office admin job and quickly learned the office life wasn’t for me. I started to pursue floral design as a side project and creative outlet but it quickly grew from that and I am so glad it did! Floral design comes so naturally to me, I couldn’t imagine doing anything else!

 

Brier + Ivy Instagram Takeover

 

We’ve had a few other takeovers from Portland floral designers, and I always love hearing their thoughts about the Portland flower community! (I went to to school at U of O and have spent a lot of time in Portland, so the city is near & dear to my heart!) What is your take on the industry in Portland?

As a Portland native, I have always loved this city. It has gone through so much growth and change over the last decade and as a local that can be hard to grasp at all times. That said, I think the wedding industry in Portland has gained so much from this growth. The Portland wedding industry is so vibrant + different than anywhere else I’ve witnessed. Though at times it feels over saturated, the overall sense of community in this industry is unparalleled and very encouraging. This unique community has become a model for vendors all over the world striving to make weddings more unique + artistic.

 

 

You own Brier + Ivy with your husband – what is his role in the company and how is it working so closely with your significant other?

Brier + Ivy has been a total dream for me. Pursuing this little flower business has been my main passion for the last few years + I am so grateful to have such a supportive partner! Brian has been getting more + more involved recently + it’s been awesome! Being able to travel together has been a game changer for us – we spent a month in Europe last fall flowering in Iceland, Switzerland + Italy! Brian has a background in production and management so he runs more of our day to day and behind the scenes operations. I work with clients and do all the designing. He is also our expert “installer” for larger floral pieces needing to be hung etc. Perhaps, most of all, he keeps me organized! When designing florals I tend to be very messy 🙂

 

Brier + Ivy Instagram takeover

 

How would you describe your design style or philosophy?

My designs are very much driven by the flowers I use. (Shoutout to Jocelyn for always helping me get incredible orders!) I am inspired by crooked stems or a random colored petal. I love texture + detail. While I’ll always love garden roses + peonies, those larger blooms tend to take a back seat in my designs. Focusing more on the detail + creating as much texture + depth as possible. I truly believe that makes each individual flower shine so much more!

 

Brier + Ivy Instagram Takeover

 

We all know being in the wedding industry isn’t easy, but there’s always that something for each of us that keeps us in. What keeps you going and motived to live that flower hustlin’ life every day?

The flower hustlin’ life is definitely exhausting but there’s two things that keep me motivated. First, our clients! I know vendors like to brag about their clients, but I truly am so very grateful for the people we work with – they’re kind, inspiring + generous making the hard work + long hours so worth it. Secondly, simply being able to pursue something I love + am passionate about as a career is so incredible. Building a business that is so close to our heats + watching it support our family has been one of the greatest joys of our marriage thus far!

 

Brier + Ivy Instagram Takeover

 

Let’s talk tools – favorite florist tool, and favorite app you use in your business, be it social media or business organization? Instagram counts (ha!) but if there’s anything else you’re using we’d love to hear about it!

Honestly, I am terrible with tools. I lose them all the time, or forget they’re in my purse + they get taken at TSA, haha! So my favorite tool is the one that I find in my pocket at any given time. My other favorite are the newer rose strippers – the bigger ones that are a larger plastic cylinder that surrounds the stem – so much better than the old metal ones!

My favorite app is Instagram, it feels cliche to say that, but it truly is such a unique way to be able to share your portfolio + your business with a broad audience. It is also such an incredible way to connect with other vendors + fellow florists. I do also love WordSwag + Unfold for make insta stories etc.

 

Besides the obvious “romantic garden style” style, what other wedding and floral trends are you noticing?

While I love oversized + lush bouquets + installs, lately I have been so inspired by the more modern minimalism approach to design. Things like a hand made ceramic bowl with an exposed pin frog sitting in it + just a few lovely stems coming out. Or an organic feeling ceremony backdrop made of just one or two types of florals. I also love to monochromatic trend – we made an all blush bouquet this fall that was too cool! (Yes, it did involve spray paint!)

 

Brier + Ivy instagram takeover

 

Can you answer the age-old question… all-time favorite flower? I’ll allow a couple because even I can’t choose just one 😉

Oh boy, I am never good at this question but I’ll do my best!

Sentimentally my fav flower is a dahlia. Brian’s grandma grew them when he was a child + he has fond memories of her dahlia fields out on the Olympic Peninsula. They were a main part of my own wedding bouquet I designed.

Currently, my fav flower is a butterfly ranunculus. they’re just too darn cute + delicate!

Texturally I love Icelandic poppies (particularly the ones that are just barely blush colored) + I am obsessed with the tiny white rambling roses. They are so delicate + the season is so short but they are just too cool!

 

Brier + Ivy Instagram Takeover

 

What would you go back and tell yourself as you were just starting out?

You can’t do it all by yourself, so stop trying!! I am not someone that really likes to ask for help and I love to be self-sufficient. Thus, starting this business I was so motivated to do everything myself. Now my motto is, “know your strengths.” I am a lot happier (and probably more successful) now that Brian has taken on a lot of the aspects of the business that I’m not great at. Hiring an accountant was probably the best thing we could have done as well! Being a little more freed up to focus on design + vision has been life changing!

 

Brier + Ivy Instagram Takeover

Brier + Ivy Instagram Takeover

 

Photo Credits, in order:

1. Olivia Strohm
2. Nicole Mason
3. Olivia Strohm
4. Dawn Jarvie
5. Dawn Jarvie
6. Jess Hunter
7. Olivia Strohm
8. Olivia Strohm
9. Malorie Kerouac
10. Olivia Strohm

 


 

Thanks so much for reading, and to see what Amy’s up to in the studio, make sure to follow @brierandivy on Instagram!

 

Interiew: Summer Robbins Flowers

Mayesh Instagram Takeover Summer Robbins Interview

 

My favorite part of every Instagram takeover we do is the follow-up interview. The photos we see on our feed are always gorgeous, but getting to know the designer behind those beautiful images is it what makes each takeover so unique. Every interview I’ve done has been fun and insightful, but I’m not gonna lie, this lil lady has been one of my faves! Her energy and passion for this industry shines through, and I can’t guarantee you won’t want to be best friends with her by the end!

 

So without further ado, let’s learn a bit more about Summer Robbins of Summer Robbins Flowers!

 

 


 

 

So tell us a little bit about yourself, and how you found yourself in the flower industry!  

Well this answer could get incredibly long-winded but I’ll try to keep it short.  😉 I’m Summer, and I own an event floral design studio in Bend, Oregon.  I’m Rich’s wife and Cedar & River’s mama.  Our family is rounded out by our fur puddle, the ultimate lap kitty TT, our 10 chickens, and 2 beta fish.  Black coffee & red wine are my drinks of choice and I could literally eat tacos every day.  I’m obsessed with music and business podcasts.  Book stores are my happy place.  Running is how I meditate.  And in an effort to be a true Bendite and to keep up with my family, I just learned how to ski this year, so wish me luck on the slopes.

Floral design is my second career and it took me over a decade in fashion design, DIYing my own wedding, a whole lot of vision boarding, a supportive husband, and eventually taking floral design classes to discover that flowers was truly where I was meant to be.

 

I love how much overlap there is between different creative fields. How did your background in fashion influence you as a floral designer?

My fashion background has influenced my floral business in every way.  Without all of those years in fashion honing my taste level, my eye for detail and design, developing my work ethic, learning to manage a team and to maximize workflow, as well as how to present and talk through ideas, my ability to best serve my clients confidently would probably have taken a whole lot longer to develop.  But given that I had a whole career beforehand, my floral business has grown steadily and organically since I went out on my own 3 1/2 years ago.

 

Mayesh Instagram Takeover Summer Robbins Interview

@paulbarnettphotography 

 

Tell us a bit about your experience at the FlowerSchool New York!

Where do I begin here?  A good friend of mine who is an event floral designer in Virginia recommended I take classes at FlowerSchool New York when I was starting to think that floral design might be a career option for me.  The school is right down the street from my old office, so it couldn’t have been more convenient.  The very first class I took there was a master class with Ariella Chezar, the queen of flowers, and I was totally hooked from that point on.  After a couple of months of floral classes, I signed up for their professional program and quit my job to pursue floral design full time with the goal of one day starting my own business.  I figured that I had spent 4 years at Parsons to study fashion design, so I owed myself at least 1 year to study floral design if this was to be my new career.  During that year I took every class that FlowerSchool New York offered.  I studied under Ariella, Lewis Miller, Emily Thompson, Christian Tortu, Shane Connelly, Oscar Mora, Remco Van Vliet, and Sullivan Owen, among others.  Then I apprenticed with Belle Fleur, Ariella, Polux Fleuriste, and Sullivan Owen.  I couldn’t have been more fortunate and I have so much appreciation for FlowerSchool NY and their amazing staff, alumni, and master florists.  I highly recommend the school to anyone serious about developing and honing their craft.

 

I absolutely adore Bend, OR, but it’s obviously a huge change from living in New York City for so long! Can you talk about how your surroundings have inspired your style – from the architecture of New York to the beautiful landscapes of Oregon?

Bend is the Wild West.  It couldn’t be more different than New York City, which is why we chose to live here.  Everything about our high desert landscape is endlessly inspiring to me with its dusty neutral color palette, dried grasses, juniper, desert sage, and tumbleweed on the East side of town and the ponderosa, lodgepoll pines, and manzanita on the West side.  I LOVE incorporating our native elements into my work so that I can honor this magical place.  If I was doing a wedding in Portland where it’s always raining and mossy, and ferny, and perma-green, I can guarantee that my work would look much different because the landscape is vastly different.

 

Mayesh Instagram Takeover Summer Robbins Interview

@gallivanphoto

 

Mayesh Instagram Takeover Summer Robbins Interview

@victoriacarlsonphoto

 

Even though Bend is experiencing a lot of growth at the moment, it still has that small town feel. What is the floral community like out there?

Yeah, Bend is big, but it feels small because we are kind of an island in the center of Oregon with Portland 3 1/2 hours Northwest over the Cascade Mountain Range and the next most populated town East is 2 hours away, so we are surrounded by wilderness.  The floral community is AWESOME and super supportive both here and statewide.  In Bend most of us are friends and we refer each other and help each other out.  In my experience flower people are generally an exceptional bunch, so I feel like that’s no surprise.

 

Mayesh Instagram Takeover Summer Robbins Interview

@amandaphotographic

 

So your studio is on the farm you live on (sigh)… do you grow any of your own flowers on the farm?

Hahaha!  We are trying to grow flowers.  Meaning my husband is trying to grow flowers.  It’s pretty tough here.  We’re in zone 6, and our farm is located at 3500 feet above sea level.  We get freezing temperatures at night sometimes in June or July.  The sun is also super intense, it’s arid, and the soil is volcanic.  My husband is in charge of the farm and his focus over the last 3 summers has been to amend the soil and experiment with different floral varieties.  Greenhouses may be in our future.

 

Aside from the flowers, I get the feeling that one of your favorite parts about this industry is the relationships and connections you form with each client. Can you tell us a little bit about that, and how you look to your clients for inspiration in their unique event?

I would agree with that 100%.  Client relationships and the connections we forge are the thing that I value above everything else in this business.  My goal is to serve our clients wholeheartedly, without ego, and with respect.  Every bride deserves to be wowed on her wedding day and exceeding her expectations is what gets me excited and keeps me inspired.  I think if you approach it that way, you can’t lose.

I’m certain we all get the same 20 or so Pinterest pins depending on the season, but I would go totally insane with boredom if I had to make the same thing every week, and most couples really would prefer something personalized over a knock off.  So instead of deciding to create those Pinterest floral ideas verbatim, I use them as a starting point.  Then I take those ideas and create a design direction unique to my client based on their story, things they love, their venue, their color palette, the season they’re getting married in, their budget, what they’re wearing, and the vibe of their wedding.  I get so excited and inspired by it all.

 

Mayesh Instagram Takeover Summer Robbins Interview

@dawn.charles

 

Alright… you knew it was coming! Favorite flower? I’ll allow a couple, because even I can’t choose just one 😉 

Well thank you for not making me choose just one favorite, because that would be impossible.  Sorry I can’t even nail it down to a couple because every season is so different.  So, will you allow me to go seasonally?

In the Spring I love all forms of fritillaria, anemones, ranunculus, and hellebore.
I’m all about berries, peonies, and scabiosa in the Summer months.
For Autumn, bring on the dahlias, nandina, rudbeckia, seed pods, and decorative grasses.
And lastly in Winter, peonies from overseas.
But throughout every season I am a rose-a-holic.  So, I guess in all honesty you could say they are my true favorites.

 

Mayesh Instagram Takeover Summer Robbins Interview

@gallivanphoto

 

What is one piece of advice you’d like to go back and tell yourself during your first year of designing? 

I would tell myself that all of the money spent, hard work, sacrifice, and time away from my babies will all be worth it because I end up building something that’s becoming pretty great.

 

@gallivanphoto

 

40th Anniversary Seventies Inspired Instagram Challenge

 

Alright guys, it’s time to get YOU involved in our 40th Anniversary celebration! Let’s pay homage to our founding year – 1978 – by creating some groovy, throwback seventies inspired floral designs. We’re leaving this Instagram Challenge pretty open-ended – be it a straight up old-school design you might find back then, or a modern day interpretation of the era, we want to see it all. It can also be any type of design – you’re not limited to just centerpiece arrangements. So have fun some fun and take us back in time with your seventies designs!

 

Pro tip: The All Out Seventies Spotify playlist in the studio will most definitely help get those creative juices flowing, or those boogie feet moving at least!

 

 

October 8 through October 28, 2018, you can share your seventies throwback designs by tagging us, @MayeshWholesale, and using the hashtag #mayesh70sthrowback for a chance to win. We’ll choose weekly winners to receive a Mayesh apron and be featured on our Instagram page! Have fun, be creative, and good luck!

 

P.S. Be sure to review the rules below. A few details to point out: you can submit up to 10 pictures per entry period; if selected as a winner you have 24 hours to get us your address to receive your apron.

 


 

OFFICIAL RULES

Void outside the 50 United States, District of Columbia and where prohibited. Do not proceed to enter if you are not at least 18 years of age, a legal resident of, and located within, one of the 50 United States, or the District of Columbia and have a web-enabled mobile device, wireless service plan and the Instagram application at the time of entry. By participating, you agree to be bound by these Official Rules and the decisions of the Sponsor, which are binding and final in all matters relating to this contest. This contest is in no way sponsored, endorsed or administered by, or associated with Instagram. By entering this contest, you understand that you are providing your information to sponsor and not to Instagram.

NO PURCHASE NECESSARY TO ENTER OR WIN.  A PURCHASE WILL NOT INCREASE YOUR ABILITY TO WIN.

CONTEST PERIOD: The Mayesh Wholesale 40th Anniversary Seventies Inspired Challenge (“Contest”) begins at 12:01 a.m. Central Time (“ET”) on 10/8/18 and ends at 11:59 p.m. ET on 10/28/18 (“Contest Period”). The Contest Period will be divided two (2) weekly entry periods (each, an “Entry Period”), as detailed below:

 

Entry Period 1: Begins 12:01 a.m. ET on 10/8/2018 and ends 11:59 p.m. ET on    10/14/2018.

Entry Period 2: Begins 12:01 a.m. ET on 10/15/2018 and ends 11:59 p.m. ET on    10/21/2018.

Entry Period 3: Begins 12:01 a.m. ET on 10/22/2018 and ends 11:59 p.m. ET on    10/28/2018.

 

SPONSOR:  Mayesh Wholesale Florist, 5401 W 104th Street, Los Angeles, CA (“Sponsor”).

HOW TO ENTER:  During the Contest Period, using your web-enabled mobile device, launch the Instagram Application and follow Mayesh Wholesale Florist on Instagram. You can search “mayeshwholesale” in the Instagram application or visithttps://instagram.com/mayeshwholesale/ in an internet browser to locate and follow@mayeshwholesale. Then, using your mobile device, capture and upload to Instagram one (1) Seventies inspired floral design photo, and include the hashtag #mayesh70sthrowback, along with tagging @MayeshWholesale to receive one (1) entry (“Entry”) into the applicable Entry Period. There is no cost to enter. Entries generated by script, macro or other automated means or practices, or by any means which subvert the entry process will be void. All Entries must be received by the end dates and times above to be eligible for the applicable Entry Period. An Instagram account is required to enter this Contest and is available for free at https://instagram.com/.

Note:  You must have a wireless service plan for your web-enabled mobile device with your wireless service provider and a device that supports the Instagram application to enter this Contest.  Data rates may apply. See your wireless service provider for pricing plan details and capabilities.

ENTRY REQUIREMENTS: Entries may not contain, as determined by the Sponsor, in its sole discretion, any content that:

• is sexually explicit or suggestive; unnecessarily violent or derogatory of any ethnic, racial, gender, religious, professional or age group; profane or pornographic; contains nudity;

• promotes alcohol, illegal drugs, tobacco, firearms/weapons (or the use of any of the foregoing); promotes any activities that may appear unsafe or dangerous;

• promotes any particular political agenda or message;

• is obscene or offensive; endorses any form of hate or hate group;

• defames, misrepresents or contains disparaging remarks about other people or companies;

• contains trademarks, logos, or trade dress (such as distinctive packaging or building exteriors/interiors) owned by others, except for Mayesh Wholesale Florist elements which may only be used for this Contest in accordance with these Official Rules);

• contains any personal identification, such as personal names or e-mail addresses;

• contains copyrighted materials owned by others (including photographs,sculptures, paintings, and other works of art or images published on or in websites, television, movies or other media), except for Mayesh Wholesale Florist elements which may only be used for this Contest in accordance with these Official Rules);

• contains materials embodying the names, likenesses, voices, or other indicia identifying any person, including, without limitation, celebrities and/or other public or private figures, living or dead, without permission;

• contains any individual other than the entrant, without permission;

• communicates messages or images inconsistent with the positive images and/or good will to which Sponsor wishes to associate; and/or

• violates any law.

Entry must be the original work of the entrant, may not have been previously published, may not have won previous awards, and must not infringe upon the copyrights, trademarks, rights of privacy, publicity or other intellectual property or other rights of any person or entity.  If the Entry contains any material or elements that are not owned by the entrant, and/or which are subject to the rights of third parties, the entrant is responsible for obtaining, prior to submission of the Entry, any and all releases and consents necessary to permit the use and exhibition of the Entry by Sponsor in the manner set forth in these Official Rules, including, without limitation, name and likeness permissions from any person who appears in or is identifiable in the Entry. Sponsor reserves the right to request proof of these permissions in a form acceptable to Sponsor from any entrant at any time. Failure to provide such proof may, if requested, render Entry null and void.  By submitting an Entry, entrant warrants and represents that he/she and any persons appearing or who are identifiable in the Entry consent to the submission and use of the Entry in the Contest and to its use as otherwise set forth herein.

By submitting an Entry, entrant acknowledges and agrees that Sponsor may obtain many Entries in connection with this Contest and/or other promotions staged and/or promoted by the Sponsor, and that such Entries may be similar or identical in theme, idea, format or other respects to other Entries submitted in connection with this Contest and/or other promotions sponsored by the Sponsor or submitted for other reasons or other materials developed by the Sponsor. Entrant waives any and all claims entrant may have had, may have, and/or may have in the future, that any Entry and/or other works accepted, reviewed and/or used by the entrant may be similar to his/her Entry, or that any compensation is due to entrant in connection with such Entry or other works used by Sponsor.

By submitting an Entry, entrant hereby grants permission for the Entry to be posted on Mayesh Wholesale Florist’s Instagram (https://instagram.com/mayeshwholesale/OR @mayeshwholesale) or other Sponsor websites or social media pages. Entrant agrees that Released Parties (as defined below) are not responsible for any unauthorized use of Entries by third parties. Released Parties do not guarantee the posting of any Entry and reserve the right to remove any posted Entry for any reason and at any time.

By submitting your Entry, you agree that your Entry conforms to these Official Rules and that Sponsor, in its sole discretion, may disqualify your Entry for any reason, including if it determines, in its sole discretion, that your Entry fails to conform to these Official Rules in any way or otherwise contains unacceptable content as determined by Sponsor, in its sole discretion.

LIMIT: Ten (10) Entries per person and per Instagram username per Entry Period. Entries received from any person, Instagram username in excess of the stated limitation will be void. You may only use one (1) Instagram username to enter this Contest.

ELIGIBILITY: This Contest is open to legal residents of the 50 United States and the District of Columbia, 18 years of age or older, who have a web-enabled mobile device, wireless service plan and the Instagram application at time of entry. Employees of Sponsor and any other organizations affiliated with the sponsorship, fulfillment, administration, prize support, advertisement or promotion of the Contest  and each of their respective parents, agents, affiliates, subsidiaries, and advertising and promotion agencies, and their immediate family members (regardless of where they reside) or household members, whether or not related, are not eligible to enter or win. “Immediate family members” shall mean spouses, parents, step-parents, children, step-children, siblings, step-siblings, and their respective spouses. “Household members” shall mean people who share the same residence at least three months a year.

WINNER DETERMINATION: Weekly Winners: Within three (3) business days of the end of each Entry Period, all eligible Entries received by Sponsor for the applicable Entry Period will be judged by a panel of Mayesh judges.

WINNER NOTIFICATION: Potential winners will be notified via Instagram using an @username reference.  Each potential winner will be required to send an email including his/her full name and mailing address to the Sponsor via the designated email address within twenty-four (24) hours of notification. If prize notification is returned as undeliverable, Sponsor is unable to contact a potential winner or a potential winner is not in compliance with these Official Rules, prize will be forfeited and, at Sponsor’s discretion, a runner-up winner may be notified.

PRIZES (2): WEEKLY WINNER PRIZES (2 total, 1 per Entry Period): A Mayesh apron; Approximate Retail Value (“ARV”): $5.00.

Prizes are awarded “as is” with no warranty or guarantee, either express or implied by Sponsor. Winners may not substitute, assign or transfer a prize or redeem prize for cash, but Sponsor reserves the right, at its sole discretion, to substitute a prize (or portion thereof) with one of comparable or greater value. Winners are responsible for all applicable federal, state and local taxes, if any, as well as any other costs and expenses associated with prize acceptance and use not specified herein as being provided. The awarding of the prize is contingent upon full compliance with these Official Rules. All prize details are at Sponsor’s sole discretion.

PRIVACY:  When you enter the Contest, we may collect personally identifying information about you, including your name, Instagram username and email address. Your information will not be sold or rented to third parties. Incomplete Entries are void.

LICENSE FOR USE OF ENTRIES: By submitting an Entry, each entrant grants, and represents and warrants that the entrant has the rights and authority necessary to grant, Sponsor an irrevocable, non-exclusive, fully sub licensable license and right to exploit, edit, modify, and distribute the Entry and all elements of such Entry, including, without limitation, the photo, hashtags, descriptions or comments and/or the likenesses of any persons or locations embodied therein, in any and all media now known or hereafter devised, worldwide, in perpetuity without compensation, permission or notification to entrant or any third party.

RELEASES:  By participating in this Contest, entrants agree to release Sponsor, Instagram and any other organizations affiliated with the sponsorship, fulfillment, administration, prize support, advertisement or promotion of the Contest and each of their respective parents, agents, affiliates, subsidiaries, advertising and promotion agencies, and prize suppliers, and each of their respective officers, directors, agents, representatives and employees, as well as each of their respective successors, representatives and assigns (collectively, the “Released Parties”) from any and all actions, claims, injury, loss or damage arising in any manner, in whole or in part, directly or indirectly, from participation in this Contest and/or acceptance, use or misuse of any prizes (or portion thereof).

OTHER: Released Parties are not responsible for lost, late, incomplete, damaged, inaccurate, stolen, undelivered, garbled or misdirected Entries, photos, comments, descriptions or hashtags; or for lost, interrupted or unavailable network, server, Internet Service Provider (ISP), website, or other connections, availability or accessibility or miscommunications or failed computer, satellite, telephone or cable transmissions, lines, or technical failure or jumbled, scrambled, delayed or misdirected transmissions or computer hardware or software malfunctions, failures or difficulties, or other errors or difficulties of any kind whether human, mechanical, electronic, computer, network, typographical, printing or otherwise relating to or in connection with the Sweepstakes, including, without limitation, errors or difficulties which may occur in connection with the administration of the Contest, the processing of Entries, photos, comments, descriptions or hashtags, the announcement of the prizes, or in any Contest-related materials. Released Parties are also not responsible for any incorrect or inaccurate information, whether caused by site users, tampering, hacking or by any equipment or programming associated with or utilized in the Promotion. Released Parties are not responsible for injury or damage to entrants’ or to any other person’s computer related to or resulting from participating in this Contest or downloading applications or the use of the website.  Sponsor reserves the right, in its sole discretion to disqualify any person tampering with the entry process, the operation of the web site or otherwise in violation of these Official Rules. Sponsor further reserves the right, in its sole discretion, to cancel, terminate or modify this Contest if the Contest is compromised by virus, technical corruption, non-authorized human intervention, or any other causes which, in the sole discretion of the Sponsor, corrupt or affect the administration, security, fairness, proper play or integrity of the Contest. In the event of cancellation or termination, Sponsor reserves the right to select the potential winner(s) for the applicable Entry Period and/or prize level in a random drawing from among all eligible, non-suspect Entries received prior to date of cancellation or termination using the judging processes detailed herein. In the event of a dispute regarding entry, Entry will be deemed made by the authorized account holder of the Instagram account associated with the Entry and he/she must comply with these Official Rules.  The authorized account holder is the natural person who is assigned the Instagram username by Instagram. CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE THE WEBSITE OR UNDERMINE THE  LEGITIMATE OPERATION OF THIS CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS, AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR WILL DISQUALIFY ANY SUCH INDIVIDUAL AND RESERVES THE RIGHT TO SEEK DAMAGES (INCLUDING ATTORNEYS’ FEES) AND OTHER REMEDIES FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.

Except where prohibited by law, entry constitutes permission to use each entrant’s name, hometown (city and state), voice, biographical information, likeness, photograph and any statements regarding this Contest in all media now known or hereafter discovered, for any purpose, including without limitation, in connection with, and to promote, market or advertise, the Contest, in whole or in part, without review, approval, credit or attribution, notification or payment from or to entrant or any person or entity, worldwide, in perpetuity, or on a winner’s list, if applicable. Contest is subject to all applicable U. S. federal, state and local laws and regulations. Winners may be issued an IRS 1099 tax form in the amount of the prize retail value as stated herein.

 

Instagram Best Practices

 

Your business is on Instagram, and you’re fairly active on the platform (and if you’re not on Instagram, what are you waiting for?!) But do you ever wonder if you could be doing anything more to really have a successful profile, one that can help drive business? Read on for a summary of our top 10 tips from our last Mornings with Mayesh in which Yvonne reviewed a handful of florists’ Instagram pages.

 


 

Editing your Profile

 

  • Make sure your Instagram is a business profile! In order to do this, you will need a Facebook page for your business, but that’s something you should have anyway!
  • Include your business’s location in the description – at a minimum include the city and state.
  • Utilize the “Contact Options” on your Instagram feed – email, address, phone number.
  • Make sure that if you utilize the directions button created with the address section of “Contact Options”, that it is using a real address and not just a city.
  • Include your website URL – it is highly recommended to have your own website as opposed to Facebook as your website. If Instagram and Facebook disappeared tomorrow, so would your digital footprint – avoid this with your own customized site!

 

 

Posting and Engagement

 

  • Utilize geo-special hashtags as well as regular hashtags.
  • Engage with followers by responding to their comments.
  • Ask questions in your captions to prompt engagement from your audience.
  • Include CTAs (call to action) in your Stories, such as Swipe Up, to direct viewers to your website.
  • Post Stories on a regular basis, and add Stories with great content to Highlights. Check out our post Why You Should be Using Instagram Stories for more pointers on utilizing Stories!

 


 

Have any other great tips to show off your brand on Instagram? Share them in the comments below!

 

 

Mornings with Mayesh: Instagram, Facebook & Website Tips

Mornings with Mayesh: Instagram Tips

Join me for a special edition of Mornings with Mayesh. With the help of some brave volunteers, I reviewed a select group of Instagram, website, and Facebook pages. If you’ve been looking for real-life social media examples for florists and floral businesses, then you don’t want to miss this replay.

Scroll down for simple tips & tricks to increase your Instagram, Facebook and website game!
Here is the podcast replay, video, and show notes:

 

 

SHOW NOTES

 

INSTAGRAM, FACEBOOK & WEBSITE REVIEWS

  • Tracy: Instagram: https://www.instagram.com/woodlandfloraldesign/ 
    • Include where you are located in the description.
    • You have the email button, which is great!
    • You are using a combination of geo special hashtags and regular hashtags – good job!
    • I see a couple of responses to the comments on your posts. Try to respond a bit more to engage with your followers.
    • I don’t see any Story highlights
      1. are you using stories?
      2. maybe try creating stories around your events and use the highlights to show off your favorite work or work that you think will speak to your future potential clients.
  • Erica: Website: www.luxealtars.com
    • Hi Erica, here are a few things that stick out.
      • Where are you located? I can’t find any indication on where you are at and this hurts your SEO
      • Your homepage is beautiful, but with the white draping at the backdrop for some of your white text, it makes reading your text quickly really difficult.
      • It looks like this is a new website that you are working on, but adding some content will be beneficial. Having a blog that you can write a summary of your events and post some pictures while including the details of where the event took place is a great way to help your SEO and help people find y our business.
      • The request quote page doesn’t have a form.

Chelsea: Instagram: https://www.instagram.com/TopoftheHillDecor/ 

  • Your link is for a Facebook page, not your own website. I think you are losing out on potential traffic to your site. Plus, you do not own Facebook or IG … they could disappear tomorrow and so would your digital footprint. It is essential for businesses to have a website. How do people order your amazing wreaths? Make it easy for them.
  • I like that you provide all of the business button options – call, email, and directions. However, is the directions button going to your business? It appears that it is going to the city in which you are located. So I would be sure to update that immediately either with the correct address or remove that option.
  • As with the previous review, are you using stories??
    Here’s a link to our blog about why you should be using stories and some tips to get started:

    1. https://www.mayesh.com/instagram-stories/
    2. This article is back from April and it was reported that there were 300 million daily active users for Instagram stories. I was able to find a report that says that in June, that number had already jumped to 400 million daily active users. If you are not on the Story train, jump up on it today!

 

  • Jennifer: Instagram: https://www.instagram.com/huntressflorals/
    • You business IG page is great will all of the bio page features being used. By the way, it will take about a day and a half for me to drive there by car according to Google Maps!
    • Love your IG stories and highlights – this is such a great way to show off your business and have it been front and center when people head to your page.
    • You are also using a great combination of hashtags and reply to comments
    • You are doing so much right and are a great example for some of you who may be struggling with their IG game.
    • I think if you wanted to try to elevate your game a little more here are a couple of thoughts:
      1. Think of ways to engage with your audience a bit more with your regular posts. Instead of just a statement, ask a question like “what is your favorite flower in this design?” or “what you do think about what we found at the market today?”.
      2. Be sure to use call-to-actions in your stories, by adding a link and having them to “swipe up” to head to your website.
      3. And have you thought about having a landing page on your website just for IG. This is something that I plan on working on for Mayesh. I’ve seen others use programs like LinkTree, but you can easily create a page on your own website – people can still get to your article on  SD Voyager, but can also get to other vital places on the web for your biz.
  • Whitney: Instagram: https://www.instagram.com/emeraldevv/
    • You’ve got all of the basics covered and you are using a business page – yay!
      1. Like Top of the Hill Decor, you have a directions button, but not a specific address, so I would turn that off or update it so there is a full address.
      2. For your email address, and I’ve seen this with a few others as well if you have a website that means you have a domain. I suggest having your email address with your domain, e.g. whitney@emeraldevv.com instead of using a Gmail account.
    • I like that you are asking people to head on over to your blog or website – keep on filling that funnel!
    • Think about having a collection of photos from the same event or within a certain color palette when creating your individual posts. It might help make a bigger impact when people scroll through your page. For example, grouping your daffodil pictures or your floral jewelry images.
  • Tracy:
    • From Tracy: I just found your “Mornings with Mayesh” today and want to thank you so much! I love learning and love listening to all the advice from fellow florists! I am a “one-man show” wedding flower business in Chehalis, WA… I have more work than I can handle so I’m not really needing more business but just want to make sure my Instagram/Facebook, etc look professional.. My question is regarding Instagram… I am fairly new to it (about a year) and feel like I’m using the right hashtags but can’t seem to get a respectable amount of followers! 🙂 Any suggestions?
      https://www.instagram.com/memoriesinbloomchehalis/
      https://www.facebook.com/memoriesinbloomchehalis/ 
      http://www.memoriesbloom.com/
    • Bravo Tracy with your success – that is great! And don’t forget that having a great number of followers is lovely, that isn’t the point. You want to be able to connect with your community, develop relationships which in turn earns you trust, and generate leads for your business.
    • For your IG:
      1. Like a few of the others, nix the directions button if you aren’t using your full address.
    • Facebook:
      1. You have a few videos up, but no call to action within the video itself, just in the video description. For more video content, consider creating short highlight videos for each of your events.
      2. I highly recommend video and engaging content for Facebook and Instagram.
    • Website:
      1. Where’s your blog? Again, you don’t own Facebook or Instagram so you need a place that you can post your content to as well. If you are focused on brides, having a blog will also help build up your SEO so that the right brides find you. Also, when you post to Facebook about a wedding then you can link over to a blog post about it to keep driving people to your site.
      2. Having a contact form is great, but if you are in the wedding business I suggest creating a form that you can use to better qualify your contact from the start. Maybe you do that after the initial contact, but I think you could ask more here.
      3. From a purely aesthetic feel, I think your website could use a little facelift. I would consider moving to a different platform. For small businesses, I like SquareSpace. It is affordable, pretty easy to use to add your own content, and they have lots of modern layouts to choose from.
  • Ann: Instagram: Annabellsgardenfloraldesign
    • My first piece of advice for you, Ann, is to post more consistently and by that, I mean at least once per day.
    • Try using some more geo-specific hashtags like #oregoncityflorist, #portlandsflorist #pacificnwwedding.
    • I see a graphic that looks like it was created for something else, not IG. When promoting something, try to create a graphic that fits the requirements for the platform and make sure that it isn’t fuzzy. If you need some help to DIY graphics, check out Canva. It’s a site that I use all of the time and comes with tons of layouts.
  • Gaye: Instagram & website: www.tulipsandtwigs.com  https://www.instagram.com/tulipsandtwigs/
    • Instagram – here are 3 things that I would change:
      1. I don’t see any business features, so if you haven’t already I would switch that over. You just need a Facebook business page before you make the switch.
      2. Next, as with a few of the others, I would add where your business is located in the description.
      3. Incorporate Stories into your social media marketing mix.
    • Website:
      1. Overall, I think the site has a great look and is easy to navigate. Yay!
      2. In the little about section on the homepage, I would add where you are located. I see that you have the info at the very bottom, but it might be helpful here.
      3. I like your contact page that is qualifying your brides right from the start.
      4. Something that I love seeing on websites is a great branding video that allows your potential clients to get to know you in a powerful way.
      5. For my last piece of advice … you know what I’m going to say, right?? Where’s your blog? You could easily turn each of your wedding highlights into a blog post adding some content to a short summary to beef up your SEO.

 

Resources/Links

Interview with Good Seed Floral

Good Seed Floral Design Mayesh Takeover

 

This week Good Seed Floral took over our Instagram feed & flooded it with beautiful images, but what really stuck out was their passion that shone through, not only for flowers but also for inspiring others by keeping it real and sharing their experiences — the good & the bad! Keep reading to learn even more about these two friends turned business partners and how Good Seed Floral came to be!

 


 

So tell us the story of Good Seed Floral… when & how did you both end up in the floral industry?

We feel like our story is so typical in the wedding floral industry! Basically we fell into it very organically- a lot of our close friends were getting married in 2012 (the year we graduated from college) and none of us had money for gifts/floral design so we ended up arranging the flowers for them! At first it was fun, but by the end of the summer we were obsessed and when one of the weddings was featured in Eugene Wedding Magazine we knew we had to go for it. Both of us have a background in art and finding a way to express that felt very natural.

 

What are your individual design styles, and how have you meshed them together to create the Good Seed aesthetic?

We are both drawn towards a garden, textural, wild/romantic style of design. And although our styles have both grown a lot in the past 6 years, we have stayed consistent with what we love. I would say Taylor brings more of the wild, textural side of our brand and I (Joanna) bring the more airy, romantic side. Together this is the epitome of our creative style!

 

Good Seed Floral Design Mayesh Takeover

 

Tell us what it’s like to work together! What are some of the challenges you face having a business partner in a creative industry, as well as your favorite parts about it?

Taylor and I were friends before the business started and we have found it to be the biggest blessing to own a business together! It’s fun to celebrate victories with someone we truly care about- beyond the business and see how it’s impacting our families + futures together. It’s amazing to know that even if Good Seed went away, we would still have that. Being 100% honest and transparent is the biggest thing we have to remember. It’s easy to let little things build up and create bitterness, but as soon as we’re honest (over a bottle of tequila most of the time haha) everything is better. It’s honestly a lot like a marriage in that way! We also have to make sure we make time to just be “friends” because it’s so easy to let our business always come first.

 

Good Seed Floral Design Mayesh Takeover

 

Your Portland-based studio also takes weddings in Austin, TX. How did that come about, and what is it like offering your services in two different states?

So we started doing weddings in both Austin and Portland about two years ago- one half of Good Seed (Josie) moved down there after her husband got a job and started networking + marketing to brides. We don’t take as many weddings down there, but since the seasons are so different it’s great to be able to get more November- April weddings if we want! Basically Josie lives down there for half of the year, then she and her husband come up to Oregon for the summer wedding season here! We are thankful to have friends in Austin who let us use their studio. It’s been so fun to do weddings in both places and experience the different cultures of each area!

 

We all know being in the wedding industry isn’t easy, but there’s always that something for each of us that keeps us in. What keeps you going and motived to live that flower hustlin’ life every day?

Ah! So many things! I feel like we have to have these things at the front of our business in order to keep our love for what we do alive for sure. First, our couples! Investing in our couple’s stories and their love for each other + being able to be a part of that is so so amazing. We are both so passionate about marriage and the beautiful picture of commitment that it is. There’s nothing better than getting to reflect that in our designs. Second, collaborating with other creatives! This feeds our souls and is one of the best parts of the industry in our opinion. Community is super important to us! The third thing that keeps us going is the ability to pass on our love of floral design + the confidence to express oneself creatively. Teaching is a recent passion, but it’s amazing to see our students thrive and gain confidence.

 

Good Seed Floral Design Mayesh Takeover

Good Seed Floral Design Mayesh Takeover

 

Let’s talk tools – favorite florist tool, and favorite app you use in your business, be it social media or business organization? Instagram counts (ha!) but if there’s anything else you’re using we’d love to hear about it!

Our favorite florist tool that we discovered recently is a rose stripper that saves us SO much time!! Stripping roses is pretty much the worst so when we discovered this we were so excited. It’s called the Hinged Stem Stripper and I know you can get them online! Another favorite are these clippers we get on Amazon called Sakagen Hand Creation Flower Scissors. They are the cutest and soooooo sharp. For business organization, we literally could not do anything without Honeybook. It SAVED us this year!

 

You recently hosted the first Floral Gathering which we posted about, and I absolutely love the collaborative nature of the industry right now… it wasn’t always that way! Can you speak to the floral community in Portland, and why you decided to host that event?

Yes!! The Portland flower community is seriously the best. We are each other’s biggest cheerleaders. I know when we’re having a rough day + say something about it we will have so much advice/encouragement/love pouring in. And from people who get it, which means so much more. Having that from the people around us who are supposed to be our “competition” is incredible. We wanted to reflect that with a day of creativity and design (and good food!). Together with Brier and Ivy we got to bring together so many amazing florists and create just for ourselves. And then we got to relax and enjoy it. It was the most beautiful, refreshing day.

 

Good Seed Floral Design Mayesh Takeover

 

Alright, you knew it was coming! Favorite flowers?

HA! The hardest question. It’s always rotating depending on what’s inspiring us, but right now it’s spring flowers like Spirea, foxglove, iris and Japanese anemone. They are so lush and romantic, but also fun and textural which is our jam!

 

What trends are you seeing start to emerge in the world of floral design right now? And are you a fan of said trends?

Right now, we’re seeing a lot of color trends for next year- mainly rust reds and copper. Which we LOVE! We had a good amount of weddings in the last year or two with neutrals and burgundy and while we love those colors, it’s nice to push ourselves creatively with different palettes. Working with flowers is a lot like painting to us.

 

Good Seed Floral Design Mayesh Takeover

 

What is one piece of advice you’d go back and tell yourselves during your first year as floral designers?

“Take yourselves seriously!” I think we struggled with feeling confident and like we were “real” florists in the beginning because we were self-taught. We looked around and felt like everyone else had it together but us. And while we had a lot to learn, we’ve realized that no one has it all together! We are all on a journey and giving yourself credit, even in the beginning, for being an artist and honoring that is so important in the creative industry. You have something that no one else has! Be open and humble, but have confidence in yourself + know your worth.

 

Good Seed Floral Design Mayesh Takeover

Good Seed Floral Design Mayesh Takeover

Good Seed Floral Design Mayesh Takeover

 

Thank you so much for having us on your blog!! We are honored to have this opportunity.

 

www.goodseedfloral.co

 

@goodseedfloral

 

hello@goodseedfloral.co

 

 

#MayeshFloralMeme Instagram Challenge Winners

 

We loved all the #MayeshFloralMeme’s you guys submitted, and had such a hard time choosing our favorites! We selected three winners from each entry period, from memes that made us laugh out loud to clever, inspirational ones!

 

Winners, please use our Contact Us page to send us your name, address, and Mayesh rep by Tuesday, July 3rd so we can send you your prize!

 


 

WEEK ONE

 

@kdoersam1

#MayeshFloralMeme Instagram Challenge

 

@loricoleevents

#MayeshFloralMeme Instagram Challenge

 

@foxtailandwillow

#MayeshFloralMeme Instagram Challenge

 

WEEK TWO

 

@blooms_rockbrook

#MayeshFloralMeme Instagram Challenge #MayeshFloralMeme Instagram Challenge

 

@pistilnbloom

#MayeshFloralMeme Instagram Challenge

 

#MayeshFloralMeme Instagram Challenge

 

@florianfloral

#MayeshFloralMeme instagram challenge

 

Floral Meme Instagram Challenge

 

From #mememonday to #wednesdaywisdom, you can’t scroll through your Instagram feed without passing an inspirational quote or a funny saying that puts a smile on your face or makes you chuckle a little. And who doesn’t love to see fresh, beautiful images of flowers as they scroll?! In an effort to continue creating floral content to share with the world, we want you to come up with some in the form of flower quotes, funny memes, puns or clever sayings in our #MayeshFloralMeme Instagram Challenge! Here’s a couple examples we came up with to give you an idea:

 

Mayesh Floral Meme Instagram Challenge

Mayesh Floral Meme Instagram Challenge

 

June 11 through June 22, 2018, you can share your floral memes by tagging us, @MayeshWholesale, and using the hashtag #MayeshFloralMeme for a chance to win. We’ll choose weekly winners to receive a Mayesh apron and be featured on our Instagram page! Have fun, be creative, and good luck!

P.S. Be sure to review the rules below. A few details to point out: you can submit up to 10 pictures per entry period; if selected as a winner you have 24 hours to get us your address to receive your apron.

 


 

OFFICIAL RULES

Void outside the 50 United States, District of Columbia and where prohibited. Do not proceed to enter if you are not at least 18 years of age, a legal resident of, and located within, one of the 50 United States, or the District of Columbia and have a web-enabled mobile device, wireless service plan and the Instagram application at the time of entry. By participating, you agree to be bound by these Official Rules and the decisions of the Sponsor, which are binding and final in all matters relating to this contest. This contest is in no way sponsored, endorsed or administered by, or associated with Instagram. By entering this contest, you understand that you are providing your information to sponsor and not to Instagram.

NO PURCHASE NECESSARY TO ENTER OR WIN.  A PURCHASE WILL NOT INCREASE YOUR ABILITY TO WIN.

CONTEST PERIOD: The Mayesh Wholesale Floral Meme Challenge (“Contest”) begins at 12:01 a.m. Central Time (“ET”) on 6/11/18 and ends at 11:59 p.m. ET on 6/22/18 (“Contest Period”). The Contest Period will be divided two (2) weekly entry periods (each, an “Entry Period”), as detailed below:

 

Entry Period 1: Begins 12:01 a.m. ET on 6/11/2018 and ends 11:59 p.m. ET on    6/16/2018.

Entry Period 2: Begins 12:01 a.m. ET on 6/17/2018 and ends 11:59 p.m. ET on    6/22/2018.

 

SPONSOR:  Mayesh Wholesale Florist, 5401 W 104th Street, Los Angeles, CA (“Sponsor”).

HOW TO ENTER:  During the Contest Period, using your web-enabled mobile device, launch the Instagram Application and follow Mayesh Wholesale Florist on Instagram. You can search “mayeshwholesale” in the Instagram application or visithttps://instagram.com/mayeshwholesale/ in an internet browser to locate and follow@mayeshwholesale. Then, using your mobile device, capture and upload to Instagram one (1) Floral meme photo, and include the hashtag #MayeshFloralMeme, along with tagging @MayeshWholesale to receive one (1) entry (“Entry”) into the applicable Entry Period. There is no cost to enter. Entries generated by script, macro or other automated means or practices, or by any means which subvert the entry process will be void. All Entries must be received by the end dates and times above to be eligible for the applicable Entry Period. An Instagram account is required to enter this Contest and is available for free at https://instagram.com/.

Note:  You must have a wireless service plan for your web-enabled mobile device with your wireless service provider and a device that supports the Instagram application to enter this Contest.  Data rates may apply. See your wireless service provider for pricing plan details and capabilities.

ENTRY REQUIREMENTS: Entries may not contain, as determined by the Sponsor, in its sole discretion, any content that:

• is sexually explicit or suggestive; unnecessarily violent or derogatory of any ethnic, racial, gender, religious, professional or age group; profane or pornographic; contains nudity;

• promotes alcohol, illegal drugs, tobacco, firearms/weapons (or the use of any of the foregoing); promotes any activities that may appear unsafe or dangerous;

• promotes any particular political agenda or message;

• is obscene or offensive; endorses any form of hate or hate group;

• defames, misrepresents or contains disparaging remarks about other people or companies;

• contains trademarks, logos, or trade dress (such as distinctive packaging or building exteriors/interiors) owned by others, except for Mayesh Wholesale Florist elements which may only be used for this Contest in accordance with these Official Rules);

• contains any personal identification, such as personal names or e-mail addresses;

• contains copyrighted materials owned by others (including photographs,sculptures, paintings, and other works of art or images published on or in websites, television, movies or other media), except for Mayesh Wholesale Florist elements which may only be used for this Contest in accordance with these Official Rules);

• contains materials embodying the names, likenesses, voices, or other indicia identifying any person, including, without limitation, celebrities and/or other public or private figures, living or dead, without permission;

• contains any individual other than the entrant, without permission;

• communicates messages or images inconsistent with the positive images and/or good will to which Sponsor wishes to associate; and/or

• violates any law.

Entry must be the original work of the entrant, may not have been previously published, may not have won previous awards, and must not infringe upon the copyrights, trademarks, rights of privacy, publicity or other intellectual property or other rights of any person or entity.  If the Entry contains any material or elements that are not owned by the entrant, and/or which are subject to the rights of third parties, the entrant is responsible for obtaining, prior to submission of the Entry, any and all releases and consents necessary to permit the use and exhibition of the Entry by Sponsor in the manner set forth in these Official Rules, including, without limitation, name and likeness permissions from any person who appears in or is identifiable in the Entry. Sponsor reserves the right to request proof of these permissions in a form acceptable to Sponsor from any entrant at any time. Failure to provide such proof may, if requested, render Entry null and void.  By submitting an Entry, entrant warrants and represents that he/she and any persons appearing or who are identifiable in the Entry consent to the submission and use of the Entry in the Contest and to its use as otherwise set forth herein.

By submitting an Entry, entrant acknowledges and agrees that Sponsor may obtain many Entries in connection with this Contest and/or other promotions staged and/or promoted by the Sponsor, and that such Entries may be similar or identical in theme, idea, format or other respects to other Entries submitted in connection with this Contest and/or other promotions sponsored by the Sponsor or submitted for other reasons or other materials developed by the Sponsor. Entrant waives any and all claims entrant may have had, may have, and/or may have in the future, that any Entry and/or other works accepted, reviewed and/or used by the entrant may be similar to his/her Entry, or that any compensation is due to entrant in connection with such Entry or other works used by Sponsor.

By submitting an Entry, entrant hereby grants permission for the Entry to be posted on Mayesh Wholesale Florist’s Instagram (https://instagram.com/mayeshwholesale/OR @mayeshwholesale) or other Sponsor websites or social media pages. Entrant agrees that Released Parties (as defined below) are not responsible for any unauthorized use of Entries by third parties. Released Parties do not guarantee the posting of any Entry and reserve the right to remove any posted Entry for any reason and at any time.

By submitting your Entry, you agree that your Entry conforms to these Official Rules and that Sponsor, in its sole discretion, may disqualify your Entry for any reason, including if it determines, in its sole discretion, that your Entry fails to conform to these Official Rules in any way or otherwise contains unacceptable content as determined by Sponsor, in its sole discretion.

LIMIT: Ten (10) Entries per person and per Instagram username per Entry Period. Entries received from any person, Instagram username in excess of the stated limitation will be void. You may only use one (1) Instagram username to enter this Contest.

ELIGIBILITY: This Contest is open to legal residents of the 50 United States and the District of Columbia, 18 years of age or older, who have a web-enabled mobile device, wireless service plan and the Instagram application at time of entry. Employees of Sponsor and any other organizations affiliated with the sponsorship, fulfillment, administration, prize support, advertisement or promotion of the Contest  and each of their respective parents, agents, affiliates, subsidiaries, and advertising and promotion agencies, and their immediate family members (regardless of where they reside) or household members, whether or not related, are not eligible to enter or win. “Immediate family members” shall mean spouses, parents, step-parents, children, step-children, siblings, step-siblings, and their respective spouses. “Household members” shall mean people who share the same residence at least three months a year.

WINNER DETERMINATION: Weekly Winners: Within three (3) business days of the end of each Entry Period, all eligible Entries received by Sponsor for the applicable Entry Period will be judged by a panel of Mayesh judges.

WINNER NOTIFICATION: Potential winners will be notified via Instagram using an @username reference.  Each potential winner will be required to send an email including his/her full name and mailing address to the Sponsor via the designated email address within twenty-four (24) hours of notification. If prize notification is returned as undeliverable, Sponsor is unable to contact a potential winner or a potential winner is not in compliance with these Official Rules, prize will be forfeited and, at Sponsor’s discretion, a runner-up winner may be notified.

PRIZES (2): WEEKLY WINNER PRIZES (2 total, 1 per Entry Period): A Mayesh apron; Approximate Retail Value (“ARV”): $5.00.

Prizes are awarded “as is” with no warranty or guarantee, either express or implied by Sponsor. Winners may not substitute, assign or transfer a prize or redeem prize for cash, but Sponsor reserves the right, at its sole discretion, to substitute a prize (or portion thereof) with one of comparable or greater value. Winners are responsible for all applicable federal, state and local taxes, if any, as well as any other costs and expenses associated with prize acceptance and use not specified herein as being provided. The awarding of the prize is contingent upon full compliance with these Official Rules. All prize details are at Sponsor’s sole discretion.

PRIVACY:  When you enter the Contest, we may collect personally identifying information about you, including your name, Instagram username and email address. Your information will not be sold or rented to third parties. Incomplete Entries are void.

LICENSE FOR USE OF ENTRIES: By submitting an Entry, each entrant grants, and represents and warrants that the entrant has the rights and authority necessary to grant, Sponsor an irrevocable, non-exclusive, fully sub licensable license and right to exploit, edit, modify, and distribute the Entry and all elements of such Entry, including, without limitation, the photo, hashtags, descriptions or comments and/or the likenesses of any persons or locations embodied therein, in any and all media now known or hereafter devised, worldwide, in perpetuity without compensation, permission or notification to entrant or any third party.

RELEASES:  By participating in this Contest, entrants agree to release Sponsor, Instagram and any other organizations affiliated with the sponsorship, fulfillment, administration, prize support, advertisement or promotion of the Contest and each of their respective parents, agents, affiliates, subsidiaries, advertising and promotion agencies, and prize suppliers, and each of their respective officers, directors, agents, representatives and employees, as well as each of their respective successors, representatives and assigns (collectively, the “Released Parties”) from any and all actions, claims, injury, loss or damage arising in any manner, in whole or in part, directly or indirectly, from participation in this Contest and/or acceptance, use or misuse of any prizes (or portion thereof).

OTHER: Released Parties are not responsible for lost, late, incomplete, damaged, inaccurate, stolen, undelivered, garbled or misdirected Entries, photos, comments, descriptions or hashtags; or for lost, interrupted or unavailable network, server, Internet Service Provider (ISP), website, or other connections, availability or accessibility or miscommunications or failed computer, satellite, telephone or cable transmissions, lines, or technical failure or jumbled, scrambled, delayed or misdirected transmissions or computer hardware or software malfunctions, failures or difficulties, or other errors or difficulties of any kind whether human, mechanical, electronic, computer, network, typographical, printing or otherwise relating to or in connection with the Sweepstakes, including, without limitation, errors or difficulties which may occur in connection with the administration of the Contest, the processing of Entries, photos, comments, descriptions or hashtags, the announcement of the prizes, or in any Contest-related materials. Released Parties are also not responsible for any incorrect or inaccurate information, whether caused by site users, tampering, hacking or by any equipment or programming associated with or utilized in the Promotion. Released Parties are not responsible for injury or damage to entrants’ or to any other person’s computer related to or resulting from participating in this Contest or downloading applications or the use of the website.  Sponsor reserves the right, in its sole discretion to disqualify any person tampering with the entry process, the operation of the web site or otherwise in violation of these Official Rules. Sponsor further reserves the right, in its sole discretion, to cancel, terminate or modify this Contest if the Contest is compromised by virus, technical corruption, non-authorized human intervention, or any other causes which, in the sole discretion of the Sponsor, corrupt or affect the administration, security, fairness, proper play or integrity of the Contest. In the event of cancellation or termination, Sponsor reserves the right to select the potential winner(s) for the applicable Entry Period and/or prize level in a random drawing from among all eligible, non-suspect Entries received prior to date of cancellation or termination using the judging processes detailed herein. In the event of a dispute regarding entry, Entry will be deemed made by the authorized account holder of the Instagram account associated with the Entry and he/she must comply with these Official Rules.  The authorized account holder is the natural person who is assigned the Instagram username by Instagram. CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE THE WEBSITE OR UNDERMINE THE  LEGITIMATE OPERATION OF THIS CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS, AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR WILL DISQUALIFY ANY SUCH INDIVIDUAL AND RESERVES THE RIGHT TO SEEK DAMAGES (INCLUDING ATTORNEYS’ FEES) AND OTHER REMEDIES FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.

Except where prohibited by law, entry constitutes permission to use each entrant’s name, hometown (city and state), voice, biographical information, likeness, photograph and any statements regarding this Contest in all media now known or hereafter discovered, for any purpose, including without limitation, in connection with, and to promote, market or advertise, the Contest, in whole or in part, without review, approval, credit or attribution, notification or payment from or to entrant or any person or entity, worldwide, in perpetuity, or on a winner’s list, if applicable. Contest is subject to all applicable U. S. federal, state and local laws and regulations. Winners may be issued an IRS 1099 tax form in the amount of the prize retail value as stated herein.

 

Interview with Plenty of Petals

Mayesh Takeover Plenty of Petals

 

 

This week we had the pleasure of having Kasia Mikulska of Plenty of Petals take over our Instagram feed, and she filled it with beautiful images of her favorite bouquets. Not only is Kasia a super talented designer, she is also the sweetest soul and I always enjoy working with her. So let’s get to know a little bit about the designer behind all of those bouquets…

 

 


 

 

Hey lady! So thrilled that we finally found time for you to do a takeover with us! Let’s dive right in… can you tell us a little about yourself and how you found yourself in the flower industry?

Thanks for having me! Let’s see.. it really happened organically because I was searching for it, trying to decide what to do with my life. You know, trying to find that “one thing” you’re supposed to be doing. I usually say that I did “art things” in college. Meaning, I dipped my toe in interior design and graphic design and I just really didn’t love either one of them. I really wanted to do something creative, but I just didn’t know what it was. The idea of graphic design, or interior design sounded fun (and I still love designing my house and making it a beautiful space!) but I just don’t think I would have enjoyed doing it for a living. The very first time I did flowers was for a friend’s birthday party. I just remember that it was fun and that people really enjoyed and raved about the flowers. That sparked a business idea and Plenty of Petals was born. The first year or so I really didn’t know what I was doing, but I was doing it! I worked at a family friend’s flower shop for a couple of months, and worked on starting my own business. I took every job I could and started doing friend’s weddings. I definitely had humble beginnings – doing flowers our of my kitchen sink, and making a big mess. All the knowledge I had when I was starting Plenty of Petals came from my mama. When I was little, she would take me on walks and point out flowers and tell me their names (she would also make me flower crowns by tying clovers or dandy lions together – because she’s pretty much the cutest!). Everything I learned I learned the hard way, which now, I’m really thankful for. I didn’t use any short cuts. Quickly Plenty of Petals because what it is today – a small boutique floral studio that focuses on weddings and events. I wanted to create a life-enriching business. I didn’t want my business to take over my life.

 

Mayesh Takeover Plenty of Petals

 

You’re kind of known for your beautiful lush bridal bouquets… why are they your favorite things to design (if they still are)?

I think I’ve always been perfecting my bouquet game because our studio focuses on weddings, and the bridal is most important floral piece for a wedding. It’s not an easy piece to create, because you’re making it in hand, flowers move, and don’t always do what you want them to or stay where you want them to. I always knew I wanted my bouquets to feel and look light and airy, and have a lot of depth and volume. I’ve changed my technique over the years, and feel like I’ll always be tweaking it and finding new ways of arranging.

 

Mayesh Takeover Plenty of Petals

Photo by @_mikeradford

Mayesh Takeover Plenty of PetalsPhoto by @spostophoto

 

How would you describe your design style or philosophy? 

If I were to use one adjective to describe the style and aesthetic – it would be feminine. I can’t help it – I’m a girly girl and I think that’s always shown in my designs. I try to have a very effortless and natural look to everything that I do. I never want it to feel forced, heavy or tight.

 

Mayesh Takeover Plenty of Petals

Photo by @spostophoto

 

Besides the obvious “romantic garden style” style (which I don’t think is going away anytime soon, phew!) what other wedding and floral trends are you noticing?

A lot of arrangements that are very floral and color heavy, with minimal or very little foliage, or “greenery” that’s colorful and that plays a big part of the color palette. Arrangements and bouquets with lots of super fun textures, and interesting elements, like dried grasses, aged ferns, and other unique elements. I’m also seeing arrangements, hanging and floor installations that are so wildly fun in shape and scale – it’s so exciting and inspiring to see!

 

Mayesh Takeover Plenty of Petals

Photo by @josevilla

Photo by @spostophoto

 

The Carlsbad/San Diego floral community seems like such a positive and collaborative group of young female designers! Can you expand on that a little, and how you all work together to support each other and lift up the design community?

I’m so grateful for the little flower community we have created. It’s so nice to be able to bounce ideas off of each other, share information/tips, and support each other. I always want to come from a place of abundance – there’s enough projects to go around, and I’m happy to see my friends do amazing things. That’s the kind of energy and community I want to be a part of. I want to be their supporter and cheerleader. I don’t see us as competing against each other – we all have our own different talents, and unique styles. It’s funny because I can usually look at a photo of a bouquet or centerpieces and I can tell who’s work it is – I’m like, “that’s my friend. I’m so proud!” These flowers babes are my real life friends and I feel so lucky to know them.

 

Can you answer the age-old question… all-time favorite flower? I’ll allow a couple, because even I can’t choose just one 😉

I’m gonna heave to pick a few – lilac, lily of the valley, and sweet peas. Basically, spring flowers that smell really really good! I grew up in Poland, where big lilac trees grew everywhere. My grandma had a huge yard with so much lily of the valley she didn’t know what to do with it. All of those flowers remind me of a childhood when I spend all day playing outside, climbing trees, and digging in the dirt. That’s what makes me the most excited – is seeing flowers growing naturally! Also, I don’t really ever have flowers at my house, but when I do it’s usually just a simple bunch of tulips, or a bundle of one thing that I stick in a glass jar or vase!

 

Mayesh Takeover Plenty of Petals

 

What is one piece of advice you’d like to go back and tell yourself during your first year of designing? 

Just to relax and be a little kinder to myself! I’m definitely a perfectionist and tend to be critical of my work. When I relax and allow everything to flow, it all seems to come into place. Most answers reveal themselves through doing, not thinking – and I wish in the beginning stages I just got my hands on more flowers and gave myself permission to explore – to play and have fun. The creative process is not always the easiest. I’ve always been so interested and curious about the creative process of others – I just find it so fascinating. I’ve met designers that are very confident in their work, and some that are very hard on themselves, so when I’m in a funk I just try to take a deep breath, let go and remember how thankful I am to have this beautiful job!

 

Mayesh Takeover Plenty of Petals

 

If you love Kasia as much as we do, be sure to follow Plenty of Petals Instagram for all the floral goodness!

 

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