If you hadn’t heard, a couple of weeks ago our Carlsbad location threw a fabulous (and very successful!) Open House. As a fun pre-wedding season theme, our team down in sunny San Diego decided to focus on roses and garden roses, promoting them for the upcoming wedding season. They also used this as a charitable opportunity, with all money raised going to Heliotrope for Hospice, a local non-profit run by Diane Citrowske. Heliotrope is an awesome organization that repurposes event flowers into new arrangements to deliver to local hospice care patients, working with local event designers, wholesalers, and even Trader Joe’s to get these weekly flower donations. Because they have no funding, we love to help raise money for them whenever possible, and this was the perfect occasion to do that! They had forty Miche handbags donated to sell for fundraising, and ended up raising over $500 for Heliotrope! Congrats Team Carlsbad!
The other exciting part of this event was the team of volunteer designers who set up tables and did small presentations throughout the day. On top of starting Heliotrope for Hospice, Diane is also a local designer, educator, and AIFD certified, and helped put together this talented group of designers for us – Maryanne Mertz, Kristen Larson, Adrianne Smith, Annette Gomez, and Sara Eaton. Last but not least, Adelena Whittaker from Fleurology attended the event to share about her recent symposium and give us a taste of upcoming events – very exciting!
The turnout was awesome, customer interaction was bountiful, and the room was constantly abuzz. We’re so proud of our Carlsbad team for putting on such a wonderful and charitable event!