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FSFA Annual Convention

On June 7, 2013 the Florida State Florists’ Association’s Annual Convention will begin.  I’m particularly excited for this event because we were asked to sponsor our 2013 Mayesh Design Star, Jodi Duncan AIFD.  So we are sending her down to Tampa to present her program, “Armature Architecture”.

“Architecture, a Greek word meaning “chief” and “builder, carpenter” is both the process and product of planning, designing and construction. Today’s designer must be skilled in all areas, bringing beauty to the forefront in everyday shop merchandising as well as event construction. Explore armature based designs for bridal bouquets, big events & merchandising, and transform the landscape of your aesthetic as your profits build.”

Will you be attending the convention?  Not only will Jodi be there, but one of our representatives from our Miami branch will be at the trade fair.  Be sure to stop by our booth and say hi!  Here is more information about this event:

FSFA Annual Convention Registration- Members Only
Sheraton Tampa Riverwalk Hotel, 200 North Ashely Drive, Tampa, FL

 

“Urban Inspiration” – Schedule of Events

 

FRIDAY JUNE 7, 2013

  • 9a – 12p FSMD Workshop
  • 10a – 12p Sunshine Competition
  • 12p – 4p Trade Fair Setup
  • 1p – 3p Board Meetings
  • 2P – 5P Table Scape Competition / FSMD Testing
  • 3p – 6p Registration Open / Raffles Open / Silent Auction Open
  • 7p Welcome Reception / Entertainment

 

SATURDAY JUNE 8,2013

  • 8a – 10:30a DOY Competition
  • 10:30a – 11:30a Chrissy Craft / Ideal Design Events”Wedding Insanities”
  • 12p – 1:30p Lunch / Networking / Trade Fair Shopping / Corsage Bar / General Business Meeting
  • 1:45p – 3:15p Jodi Duncan,AIFD Sponsored by Mayesh
  • 3:30p – 4:45p Tim Ryan,FSMD Sponsored by Womar Glass
  • 7p Presidential Evening / Dinner / Awards

 

SUNDAY JUNE 9,2013

  • 8a – 9a Board Member Meeting
  • 9a – 10:15a Kevin Ylvisaker AIFD PFCI CFD Sponsored by Teleflora
  • 10:30a – 12p Jackie Lacey AIFD PFCI CFD Sponsored by Bloomnet
  • 12p – 1:30p Lunch / Final Trade Fair
  • 1:45p – 3p Ann Jordan AIFD PFCI CFD Sponsored by FTD “The Impact of Perception”
  • 3p – 3:30p Raffles / Design Auction
  • 3:30p Close of Convention

The Special Event 2013: Latest Trends in Hollywood

Blogger: Sabrina Mesa

In January, we attended The Special Event in Chicago, IL. We attended sessions and spoke to people who visited our green and white booth.

Because you cannot always make every show so, we try to bring the show to you throughout the year. Here is a recap of a session I attended.

Hollywood or Bust

There’s no business like show business and if there is anything to know, Hillary Harris knows. How does she know? She is the Executive director for Warner Brothers’ Special Events division. As head of her division, she and her team have won numerous industry awards.

I attended a session presented by Hillary during The Special Event called “Latest Trends in Hollywood.” She presented trends to be on the lookout for this year in events and weddings.

 

Food

According to Hillary 2013 is the year of the smoke. Whether it is meats, cheeses or even water and olives, smoke is in and it does not have to be obvious.

Modern Mexican food in on the rise and one unique element is new profession called a Guacologist. What is that exactly? It is a person who specializes in mixing avocado with a variety of ingredients to create a unique guacamole experience. Talk about taking a simple appetizer to a completely new level.

Teacarts are all the rage due to popularity of shows such as Downton Abbey and the expected large premiere of movies like The Great Gatsby.

 

Beverages

The color of the year may be Emerald green but the trend for cocktails is Chartreuse. Adding Absinthe to cocktails gives the cocktails that great green hue.

 

 

The champagne coupe glass is in and the traditional flute is out. It is all about the vintage feel and look. A great champagne to fill a coupe with is a pink champagne which is also on the rise in popularity.

 

Design

 

 

Themed events this year will be vintage and elegant. With the premiere of The Great Gatsby nearing elements of the movie will be appearing in weddings and events, such as the tea cart mentioned above.

 

 

The picture above is a shows coupe champagne glasses and a teacart used as a mini bar.

Fairytale chic will also be making an appearance on the wedding and event scene. One element mentioned is really easy to recreate; tea aged paper.

 

 

Fire is also a big trend this year. From simple candles to elaborate fire pits such as the ones below.

 

 

Fire adds ambient lighting as well as drama. During those spring and summer, events even tiki torches made of copper add elegance to an outdoor event.

 

The 3 Attributes of a Trendsetter

 

 

The Great and Powerful Oz came out this year and had perfect timing with Emerald being the color of the year, but before there was James Franco there was Judy Garland and her friends. Hillary gave great advice using 3 of the key characters of the original Wizard of Oz film.

She said to become a trendsetter you need to be the Scarecrow, the Lion and the Tin Man.

*Scarecrow: have a curious mind, because curiosity allows you to find inspiration

*Tin Man: be passionate about what you do and how you do it. It takes heart to follow your passion.

*The Lion: it takes courage to manifest your ideas. Big dreams and ideas are not always popular but if you courageously follow your dreams, you never know what trend others will go crazy over.

If you would like to read more about Hillary and the Hollywood events, she does throughout the year check out her blog here.

To see more Hollywood trends check out our Pinterest board.

Ecuador 2012: Greenrose & FreshCut Rose Farms

Blogger: Sabrina Mesa If you have been following my travels you know that in October I spent some time in Ecuador. I wrote in a previous post that going to South America is like going home. While this is true, going to Ecuador and seeing the flower farms was a lifelong dream come true. How many you…

TSE2013: The Knot

If you have ever been involved with a wedding – either business or personally – then you know about The Knot.  I had the pleasure of attending a few of the city mixer events, which were fun and a great opportunity to do some networking.  Also, I’ve been following The Knot blog for a bit, as they post some great articles to help businesses, like yours, in the wedding industry.  So when I saw The Knot’s booth at The Special Event in Chicago, we stopped by with our video camera.

 

Fresh Take Video Pictures – Trough & Basin Container Designs

March’s Fresh Take video concentrated on utilizing the Trough & Basin containers from UCI’s Mill Stone Collection.  They are hard and rough surrounded by fresh flowers signifying that Spring is on its way.  It is a perfect transition piece for this time of year!

Don’t forget that many of our locations carry floral supplies, including product from UCI!  Check with your Detroit, Cleveland, Charlotte, Chandler, and Riverside locations!

 

MDS2013 Winning Designers

To find our 2013 Mayesh Design Star winner, it takes almost 2 whole months from the time we start accepting video submissions.  Today is THE day that we can finally announce both our Grand Prize winner and runner up. And before I reveal the winners, I wanted to quickly thank Unlimited Containers, Inc (UCI) again for their…

AIFD2012: New Oasis Floral Products

Jacque Sir Louis, Marketing Manager at Smithers-Oasis, introduces new floral supplies products at the 2012 AIFD Symposium Partners Expo.  Check out Oasis’ new wider flat wire which is now available in  1/2″ and 1″ widths and new colors. The following Mayesh branches carry floral hardgoods and supplies: Detroit, Cleveland, Charlotte, Chandler, and Riverside. Have you…

AIFD2012: Flowers& Magazine

We met up with Bruce Wright, editor of Flowers& Magazine, at the 2012 AIFD Symposium Partners Expo: More … Tags: aifd,symposium,caliente,flowers&,Bruce Wright

AIFD2012: Unlimited Containers

During the AIFD 2012 National Symposium Partners’ Expo, Sandy Schroeck AIFD, PFCI, CFD of Unlimited Containers (UCI) gave us a tour of some of their exciting container lines available now: silver and glass tall candle holders, Carbon vase collection, Current collection, floral lamps, Fundamentals , geometric vases, Mill Stone and Copper collections.  Watch the video now! Tags:…

AIFD2012: NORCAL

Steve Dionne chats with Mayesh about NORCAL and what the association is all about. Essentially, NORCAL’s mission is to get more California flowers to its destination faster and fresher, but has widen its reach with its associate program. Learn more by watching the video! More … Tags: aifd,symposium,caliente,NORCAL,Steve Dionne,California,wholesale flowers

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