Posts Tagged “design show”
Please join us Wednesday, April 8th to celebrate the grand opening of our new location! Enjoy 15% off all fresh flowers & supplies all day!!
Here is the schedule of events for the day:
7:00 AM – 3:00 PM
5:00 – 6:30 PM
Dinner served with beer & wine
6:30 – 8:00 PM
Design show featuring Tom Bowling, AIFD
Sponsored by Syndicate Sales
The new address is:
646 Michael Wylie Drive, Suite E, Charlotte, NC 28217
Contact your sales rep to let them know if you plan on attending. Hope to see you there!
Just in case you missed our Grand Opening of our new location in Charlotte – check out these pics. A big thank you to Tom Bowling AIFD and Syndicate Sales, Inc. for the wonderful design show! And thank you to all of our customers who attended!!
(Pictures courtesy of Paul Imirie)
Click here to view entire album.
Mayesh is participating in the Portland Flower Market Fall Open House event coming up this October. Read on to get all of the details below.
When: Sunday, October 12, 2014 @ 9 AM – 3 PM
Where: Portland Flower Market 3624 N. Leverman, Portland
1st Design Show: 9 – 11 AM
Lunch Break: 11:30 AM – 12:30 PM
2nd Design Show: 1 – 3 PM
Registration (including lunch) $25 per person
Closing date for pre-registration Sept. 29, 2014
Registrations after closing date will not include lunch
Also, Mayesh will be hosting a design program with Brian Vetter AAF, AIFD, PFCI at 2 different times – 9:30 am and 1 pm. Be sure to stop by!
Having spent 40 years in retail floral, Brian is now a freelance designer specializing in merchandising, design & education. He is an active member of the American Institute of Floral Designers, (chairing their CFD committee), the American Academy of Floriculture, Professional Floral Communicators International, as well as the Director of the Arizona Master Florist Certification Program. Teaching AIFD education programs both on-line and in person, he works to help develop future industry professionals.
Brian has been on the board of the Arizona State Florists Association for 15 years, serving as president the past 4. He currently sits on the Advisory Board of the Phoenix Art Museum’s Arts and Flowers Program, and the Metro Tech Vocational School’s Floral Program. He is active in his cities Community Outreach Program, a member of the Design Team for the Society of American Florists, and received the American Federation of Garden Clubs Public Service Award, as well as the Honorary Lifetime Member, GreenLeaf Award, and Hall of Fame for outstanding contributions to the floral industry by the Arizona State Florists Association.
Hope to see you at Mayesh Portland on October 12th!
Sabrina visited our Cleveland location a few days and then drove to our Detroit location to cover their Open House as well as a Teleflora class for our followers on Twitter and Facebook on October 12th. Below is a summary of her visit:
Driving from Cleveland, OH to Romulus, MI is no short trip but it sure was a beautiful one.
I have never been to the Midwest, so driving through vast farmlands and crossing one of the great lakes via a massive bridge was fun to say the least. My co-pilot Leslee from our Cleveland branch laughed at me and said “I guess you don’t cross a lot of bridges like this in Tucson, Arizona, huh?” Nope. Not like this one.
The area surrounding our Detroit wholesale floral location is vastly different from what I have envisioned. It is settled in a wooded area and not nearly as industrialized as the areas surrounding many of our other locations. It was beautiful! The location is massive and constructed with nearly every aspect of a cut floral facility thought out. It is a must visit if you are ever in the area.
Tom Metzger and his staff welcomed customers all morning during their Open House. When I arrived around 1:00 pm the place was packed with customers and the sales staff was busy preparing the whole building for the Teleflora class to be held that evening.
“Joyce has been designing flowers since 1975. She graduated from Kirkwood Community College with a degree in Floriculture. After graduating she worked in a retail flower shop in Waterloo, Iowa and in 1984 moved to Tucson, AZ to manage a large retail shop operation. Since 1998 she has been a freelance floral designer and educator throughout the country, becoming an Arizona Master Florist, a member of the American Institute of Floral Designers, a Certified Floral Designer, a member of the Professional Floral Communicator International, a Teleflora Educational Specialist and designing for many events and industry vendors the country. Joyce is married with 2 children and resides in Tucson, AZ.”
I stayed for the beginning of her session, during which she had some great tips. I shared a lot of them via our Twitter page.
Joyce really focused on these 2 points of emotion and service. She acknowledges that flowers are an emotion driven purchase. Flowers have been scientifically proven to affect mood.I loved this tip. Often we forget that beautiful foliage is just as expensive as cut flowers. Why do we only use foliage to cover mechanics? Show it off, and don’t give it away. Freebies are profit killers. Make sure to charge for all of your foliage and accent flowers.
Tip: “It is time to upgrade the bud vase!”
Joyce used dried lotus pods that have been cut to create a grid. This allows for minimal stems to be used but the look is very high end and has a great perceived value. Many florists rely on foliage to create the grid system needed to keep flowers stable in a bud vase. We stuff small vases. Here is a cool way to use very little stems and foliage for a great upscale bud vase look.
Tip: “Cross-train designers and drivers”
How often do drivers become designers on the fly? Rocky roads and potholes cause arrangements to shift, this is where driver turn into designers. Joyce advises that drivers shadow a designer when they are designing and designers ride along during a delivery. This will allow both parts to work together to make sure the arrangement looks great when received by the end customer.
Tip: “Use those scrapes you have been saving for years.”
How many shops have that bucket of sticks and stems? We say, “one day I will use that.” Today is the day! Joyce created some fun display pieces that can be altered for any season. She even created a very upscale version of a dozen roses. She is a big fan of branches. It allows for prep work to be done very far in advance and ready to design and sell when orders come in.
Thank you to all the attendees who came out to learn and to Joyce and Teleflora, thank you for a great program.
If you are ever in the neighborhood, stop and say hi to our Mayesh Detroit folks.
Along with The Southern California Flower Growers, Inc. Mayesh Wholesale Florist is hosting the Cali Flora 2012 “Legends”! This floral event is taking place October 13-14, 2012 at our LA Market location. Our very own Richard Gourd is the CSFA President and here is what he had to say to our readers about the show: