Mayesh's Blog

By Yvonne Ashton on 9/16/2014 5:56 PM

Here is another in a series of tips from the WF&FSA Marketing Toolkit.  The use of YouTube as a vehicle for marketing in business has become a major player in the social media arena. YouTube started as the brainchild of three former employees of PayPal who wanted to create a video sharing site where they could easily take videos and upload them to share with friends. YouTube began as a venture funded technology startup and was officially founded in February of 2005. In November of 2006, Google acquired YouTube. Currently, over 1 billion users visit YouTube each month and over 6 billion hours are watched each month on YouTube. This makes it one of the best catalysts of communications for marketing to your customers and potential consumers no matter the demographics. YouTube is being used in some way by the Baby Boomer Generation to the new Generation Z. It is a great way to market your products and services to them.

Want to get started? YouTube makes it quite easy! 

By Yvonne Ashton on 9/9/2014 4:13 PM
Jackson Vine, also known as Southern Smilax, is this month's Mayesh Certified Awesome Blossom. Perfect for wedding and events, Charity has some tips on how to purchase and how to care for this product.
By Yvonne Ashton on 9/7/2014 4:35 PM

You are officially invited to Mayesh Las Vegas’ 3rd annual Art in full Bloom event, which benefits Safe Nest!  Local artists will display their work in one of three categories. Art & Floral in which each art piece will have a complimentary floral design. Flower Fashion incorporates fresh flowers into fashion items and the Student Competition where new artists and florists will compete.  Cost of admission will be a bag of gently used clothing for Safe Nest.


November 14, 2014 


By Yvonne Ashton on 9/7/2014 4:24 PM

Mayesh Wholesale Florist in Las Vegas is proud to announce the 3rd Annual Art in Full Bloom event. The art and floral show will be held on November 14, 2014 from 4pm to 8pm. Once again, our event will be a benefit to raise funds for Safe Nest; a non-profit that provides temporary assistance for domestic crisis.

Mayesh Las Vegas is looking for artists and florists that would like to participate in the art and design contest. Participants can display their art, design a floral piece, or do both! If you are a florist but need an artist or vice versa, don't worry as we can match you up. Deadline for artists and florists registration is Friday, October 24, 2014.


By Yvonne Ashton on 9/3/2014 2:33 AM

In her last installment of the 2014 Mayesh Design Star Contest series, Beth O'Reilly AIFD TMF shows us how to make a structural arrangement using stacked Oasis foam disks inside a beautiful container from UCI’s Current collection. This arrangement is perfect for an entry way of a fall wedding, food tables, or even corporate events. The added element of fruit really gives it an organic and fresh vibe; not only does it look delicious, but it can be a useful vessel for flowers!

If you are #TeamBeth, this is your last chance to support her by watching her video during the month of September!

By Yvonne Ashton on 9/2/2014 5:26 PM


Today we are announcing a new contest that will award 1 floral designer the opportunity to create their dream design just for the sake of art! Mayesh’s customers have until September 30th to submit the details of what their floral fantasy entails. A panel of Mayesh judges will select one lucky designer who will fly to Las Vegas, be provided flowers and a space to design. The floral art piece will be displayed at our Art in Full Bloom event on November 14, which is a benefit for SafeNest. Not only will the designer be given an opportunity to create a piece of floral art, they will be an attraction for a great event that raises money to help those affected by domestic abuse.

Other than space requirements and the provided budget along with a few other parameters, floral designers are free to dream up the most amazing design they can possibly come up with.

Education and community is key to Mayesh. We have conducted other traditional design contests in the past, but we wanted to take our contests to the next level. We thought what better way than to introduce floral art and creative freedom to the mix!

Entering is easy.

By Yvonne Ashton on 8/26/2014 5:47 PM
It was brought to my attention that we helped inspire some florists to carry on with The Lonely Bouquet mission long after our national Open House & Lonely Bouquet Design Day, which was held this past June.  So when I saw an email from our Detroit branch letting us know about Kristyne Carian-Case of Della’s Maple Lane Florist, I knew that I had to interview her to get more details.  If you only have a minute to read through the interview, then be sure to skip to the 7th question below (“I’m sure you have heard back from many of the recipients – any particular story that stands out from the rest?”), but be sure you have some tissues handy!  I seriously love the power of flowers!!
By Yvonne Ashton on 8/26/2014 5:19 AM

Mayesh is participating in the Portland Flower Market Fall Open House event coming up this October.  Read on to get all of the details below. 

When: Sunday, October 12, 2014 @ 9 AM – 3 PM 

Where: Portland Flower Market 3624 N. Leverman, Portland 


  • 1st Design Show: 9 – 11 AM
  • Lunch Break: 11:30 AM – 12:30 PM
  • 2nd Design Show: 1 – 3 PM

Registration (including lunch) $25 per person 
Closing date for pre-registration Sept. 29, 2014 
Registrations after closing date will not include lunch

By Yvonne Ashton on 8/19/2014 4:30 PM
Last month I shared with you the newly created WFFSA Florist Marketing & Communications Toolkit.  This month, I did a little summary write up on the importance of blogs.  Read it below and if you haven’t had the chance, download the toolkit and let me know what you think! 

As published in the 8/19/14 WFFSA netWORK newletter:


Blogging is often overlooked and with the popularity of social media is sometimes seen as non-essential, but we beg to differ.  Blogging is a key component to your social media strategy.  With social media, your content is only relevant and seen for a short period of time, as well as difficult to search for old content.  To ensure that all of your hard work in creating great content is not lost, be sure to post it to your...
By Yvonne Ashton on 8/13/2014 8:35 AM

Have a story, tips or opinion that you would like to share with others in our industry?  Great, because Mayesh Wholesale Florist is seeking guest bloggers!  Share your knowledge and stories with our world wide community by submitting your article!  Here are the details:

Deadline: None. This is a standing call. 
Contact: Yvonne Ashton

How to participate:

  • If you’d like to be a guest blogger for Mayesh send an email to
    • Email subject line:  Blog Pitch
    • Let me know your name, where you are from, and a bit about you.
    • Include a bio (no more than 100 words)
    • Link(s) to your website, blog, etc.
    • Le me know if you are a current Mayesh customer (being a customer is not required)
    • You can send an idea or a completed article.
      • we prefer previously unpublished work.
  • This is an open call, so there is no deadline.
  • Photos are always welcome and encouraged due to the nature of our industry, however you need to ensure that you have the copyrights to all photos that are used.
  • Please be advised that we may make editorial changes to your submission for formatting and grammar.

Topics may cover the following subjects, but are not limited to:

  • Design inspiration – showcase your work or an event that you were involved with.
  • Design tips, how to, and best practices
  • Marketing and branding ideas
  • Success stories – share your learning moments, career highlights, etc
  • Flower/product knowledge

The options are limitless!  I am looking forward to reading your submissions and hope that many will take advantage of this great opportunity to connect with the floral community and to help further your online presence! 

Mayesh Bloggers

Yvonne Ashton

I plan on bringing our readers all things flora and fun, mixed with some serious posts about the flower business. I like to think of myself as pretty well-rounded - having passion for design (flowers, web, decor, etc.), marketing, photography, tech, and business. I'm a huge believer in continual education, so I'm always looking for new ideas and hope to share that journey with you!

View Yvonne Ashton's profile on LinkedIn

Sabrina Mesa

Hola! My goal for this blog is to help navigate the winding waters of the floral industry. We will have a lot of fun along the way of course. We will cover everything from recaps of shows across the world, tips and tricks, trends and of course those questions we all have but are too embarrassed to ask our sales rep. Have no fear Sabrina the Explorer is here!...with backpack, map and all *wink*

View Sabrina Mesa's profile on LinkedIn

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Recent Entries

Marketing Toolkit Highlight: Do You 'YouTube'?
2014 Art In Full Bloom
Art In Full Bloom 2014: Call for Artists
2014 Mayesh Floral Fantasy Contest
The Lonely Bouquet at Della's Maple Lane Florist
Mayesh Portland - Fall Open House & Design Show
WF&FSA's Florist Marketing Toolkit Highlight: Blogs
Open Call for Floral Industry Bloggers
Ranunculus and Anemones
White O'Hara Garden Roses
New Peach Rose - Wedding Spirit
2014 Mayesh Lonely Bouquet - The Bouquets
WF&FSA Florist Marketing Toolkit
Jessica Simpson's Wedding Flowers
Interview: Tony Medlock AIFD
Floral Dress for Costume Drama Competition
Catersource/ESIF 2014: Amazing Bridal Bouquets
Detroit Heart Ball 2014
Join the Conversation: Social Media & Survey
Floral Perspective: Hot Tropics with Tony Medlock
Adopted Mayesh Lonely Bouquets 2014
Today's Word is Operculum