Mayesh's Blog

By Yvonne Ashton on 7/23/2014 11:57 AM

It is here!  WF&FSA tasked its Marketing Committee, which included yours truly and Ben Powell among others, to create a marketing toolkit for you … our customers … florists.  So we created a guide that reviews all things marketing from social media to guerrilla marketing and everything in between.  Looking for #hashtag ideas, want to try an out-of-the-box campaign, just want to know how to get started using Pinterest?  No problem.  Wholesale Florists across the country want to help and this is a start of providing that type of help.

The toolkit covers the following topics:


By Yvonne Ashton on 7/18/2014 5:47 AM
Jessica Simpson tied the knot with her beau, Eric Johnson earlier this month!  We often supply flowers to celebrity wedding florists, but most of the time we cannot talk about the details.  However, today I am able to share with you that we did work with Mark’s Garden, who created the beautiful wedding flowers.  Pretty cool, right? 

People provided video below so you can peak at all of the lovely details!  The flowers lent itself toward a woodland glam look inspired by “Great Expectations” brimming with Amnesia Roses, Earl Grey Roses, Quicksand Roses, Metalina Roses, Supergreen Roses, Hanging Green Amaranthus---lots, Green Ivy---lots (basically created a forest), Pieres Japonica, Green/purple Dutch import Hydrangea---called “Magical Amethyst Coral”, Blushing Bride Protea, Silver Brunia, Green Trachelium, Green Trick Dianthus, Rosemary, Green Eryngium, Antique Green Hydrangea, Italian Ruscus and Light Pink Astrantia
By Yvonne Ashton on 7/14/2014 6:06 PM

If I could narrow down the reasons why designers throw their hats into the Mayesh Design Star contest to just one, I would say it is because they want to give back to their industry and Tony fits the bill!  He is truly passionate about floral design and has a drive to give back and inspire others around him – his floral extracurricular activities attest to that.  Please read on to get to know this month’s Mayesh Design Star finalist, Mr. Tony Medlock AIFD!

If you are #TeamTony, please be sure to watch this month’s video and stay tuned for his final installment in October!

By Yvonne Ashton on 7/14/2014 7:59 AM

I know you all love to see floral art and fashion!  Kelly from our LA Shipping Department sent over pictures of a floral dress created by Amanda Tucker, designer for Blossoms at Biltmore Park in Asheville, NC.  The dress was designed as her entry in the Asheville Community Theatre’s Annual Costume Drama Competition - not only did she win in her individual category but she took home the grand title of Best In Show.  Congrats Amanda!!

Here are the dress details:

By Sabrina Mesa on 7/9/2014 9:39 PM
When it comes to bling and WOW Bisli Vazquez knows what brides want. Bisli and her team presented the attendees with some great or as she would say “Amazing” bouquet ideas at this year’s Catersource Event Solutions and Idea Factory show in Las Vegas. It is hard to outshine the lights outside, but Bisili managed to do just that.
By Yvonne Ashton on 7/9/2014 4:04 PM
We are truly blessed to be involved with several organizations that strive to make a difference in people’s lives.  One such organization is the Southeast Michigan American Heart Association!  Our CEO, Patrick Dahlson, along with members from our Detroit branch attended this year’s event at the Eastern Market last month.  See a couple of pictures from the ball below and be sure to watch the video – I have found a new hero in a little boy and his name is Jackson Smoke!
By Yvonne Ashton on 7/8/2014 2:48 PM

As you may already be aware of, we are known for our social media activities.  We try to be everywhere you are, provide useful information, and give back to our community/industry. 

With that said, I wanted to ask you to please take 3 minutes to answer 7 questions.  I promise it will be quick and painless, but oh-so-important so that we may continue to produce things that you want to watch/read/discuss/share/like/enjoy/etc!! 

TAKE SURVEY NOW

And just in case you have been living under a rock or pumping out so many flowers that you haven’t noticed … here are all of our social media pages – Facebook, Instagram, Pinterest, Twitter, Youtube, LinkedIn, and Google+:

By Yvonne Ashton on 6/30/2014 5:01 PM
In this edition of the Mayesh Product Showcase, Lisa will show us how to make a humid environment for your tropical flowers. This tip is awesome for those in a drier climate, like the desert, and for those who do not have a tropical cooler.
By Yvonne Ashton on 6/30/2014 4:55 PM

In his second installment as a Mayesh Design Star Finalist, Tony Medlock AIFD shows us a cool way to use tropical flowers during our hot summer months. He will also show us a neat technique in weaving lily grass that will make this design pop! Repetition is the key in making a large impact with this sizzling design! 

By Yvonne Ashton on 6/30/2014 9:26 AM
Last Wednesday, we hosted our first ever Mayesh Lonely Bouquet Design Day!  We are still working on putting together all of the pictures from our branches, but I am estimating that with the help of our amazing customers, we were able to send out around 250 Lonely Bouquets!!  So many florists got in the spirit to help spread joy and give others the opportunity to experience the power of flowers.  These bouquets helped brighten the day of the recipients and in some cases the flowers were adopted by people that really needed them!  I loved reading through all of the stories, so I wanted to make sure that I shared as many of them as I could!

Mayesh Bloggers


Yvonne Ashton

I plan on bringing our readers all things flora and fun, mixed with some serious posts about the flower business. I like to think of myself as pretty well-rounded - having passion for design (flowers, web, decor, etc.), marketing, photography, tech, and business. I'm a huge believer in continual education, so I'm always looking for new ideas and hope to share that journey with you!

View Yvonne Ashton's profile on LinkedIn

Sabrina Mesa

Hola! My goal for this blog is to help navigate the winding waters of the floral industry. We will have a lot of fun along the way of course. We will cover everything from recaps of shows across the world, tips and tricks, trends and of course those questions we all have but are too embarrassed to ask our sales rep. Have no fear Sabrina the Explorer is here!...with backpack, map and all *wink*

View Sabrina Mesa's profile on LinkedIn

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WF&FSA Florist Marketing Toolkit
Jessica Simpson's Wedding Flowers
Interview: Tony Medlock AIFD
Floral Dress for Costume Drama Competition
Catersource/ESIF 2014: Amazing Bridal Bouquets
Detroit Heart Ball 2014
Join the Conversation: Social Media & Survey
Floral Perspective: Hot Tropics with Tony Medlock
Adopted Mayesh Lonely Bouquets 2014
Today's Word is Operculum
Jodi Duncan AIFD Instagram Takeover: WAFA Ireland
Kim Kardashian & Kanye West's Wedding Flower Wall
World Cup Blooms in Brazil: Blushing Bride Protea
Brasil Mundo das Flores (Brazil World of Flowers)
Interview: Beth O'Reilly AIFD, TMF
Bartzella Hybrid Peony at Mayesh Wholesale Florist
Eremurus at Mayesh Wholesale Florist
AIFD 2013: The Kabuki
Webinar: Price Sensitive Brides - An Action Plan
Sarah Bernhardt
Café Au Lait Dahlias are in Season
Interview: Patience Pickner AIFD PFCI SDCF
Wholesale Flowers: Jumbo Antique Hydrangea